Brent Dykes, Author of Effective Data Storytelling, on using data storytelling to develop a high-performing data culture within an organization to drive progress and change.
"As human beings, we love to hear and watch stories.” - Brent Dykes
Brent Dykes, Founder and Chief Data Storyteller at AnalyticsHero and Author of Effective Data Storytelling, has seen it all when it comes to managing and analyzing data. He has spent years at companies like Domo and Adobe, constructing and implementing data strategies, and now he is now taking his knowledge and experience to the market to help companies become world-class data storytellers.
In this episode of Value Builders, Brent sits down with Dave to discuss his new book Effective Data Storytelling. In the discussion, Brent defines data storytelling and helps us understand how data storytelling can help a company develop a high-performing data culture to drive change.
Brent is also writing about the importance of creating and supporting a data culture within a company. You’ll hear Brent expand on why creating a data culture is so important to fully realize the benefits of investments in data and data storytelling.